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Tag: culture

5 Easy Ways to Wow Your Team!


Companies often talk about wowing their customers, constantly looking for ways to exceed their expectations in the hope of becoming more memorable for them. But how often do they apply that same principle to their own people, the ones expected to deliver those wow experiences to customers?

If you are looking to create a service culture within your company then start with a strategy that also provides your people with a great service experience.  At Jetts Fitness ‘Wowing the Member’ is one of our core values and all of our member service strategies start with applying the same to our people.

We believe that you ‘can’t give what you don’t have’, what that means is that our team must know what it feels like to be wowed before they can create that experience for our customers. It is the leadership’s role to look for ways to demonstrate to our teams what a ‘Wow’ is by constantly looking for ways to surprise and delight them.

Here are a few examples of the things we do to wow our teams…


Burrito Friday is announced as a surprise as the team walk into the office in the morning

1 – Hold a Burrito Friday! When the teams are under the pump and everyone is getting tired we throw a Burrito Friday – This is announced as a surprise when they come into the office on a Friday morning by our Reception team writing a message on our entrance wall. When the team see the message they usually share their excitement because they all love Burritos! The team write their order on the wall and our Reception team take care of the rest – Simple!

Dog day

Jett Legal Council, Maria, with her lovely dogs at work

2 – Bring your dog day  It has been scientifically proven that having your pet at work reduces stress levels (Dogs reduce work related stress). At Jetts we let our team bring in their dogs anytime they like but every now and then we have a ‘bring your dog day’ where we invite all of our team to bring in their K9 companions. It gets a little crazy but it always turn out to be a fun day and the team leave at the end of the day with high spirits.

3 – Hold a bake off  Every now and again we run competitions for who can make the best cocktail, protein ball, raw bar etc. We supply all the ingredients and then the teams can bring in their own secret recipe ingredients. We split the office into teams and they work together to try and win the best in class. This also encourages teams who don’t usually work together in their day to day to get to know each other better.

4 – Promoter Call competition  All of our team are given the details of a member who gave us a Promoter score in our Net Promoter System Survey They then call the member to thank them for their feedback and to ask them if there is anything else they would like to share. The call details are then shared with the members Club Manager. The team member who calls the most Promoters wins a bottle of wine! Often for office based teams the customer can feel far away, by having them call happy customers they get the benefit of connecting what they do with the end result of the difference it makes to the customer. This is very motivating for our office teams and they love making these calls. Our club teams also love to know our office teams are interacting with our customers.

5 –  Get them moving!  We are fortunate enough to have a gym in our office but any team could go for a walk together or hold a game of cricket in the park. A team who plays together stays together (Exercising at work improves productivity). When everyone is under the pump it is so easy to not think about what the team needs physically, but even just a few minutes of movement can get the blood flowing and change someone’s mood to being more positive. There are so many ideas for this, from holding a 3 minute workout or even having a hula-hoop competition. You could even hold a quick game of over the legs or musical chairs. Anything which injects some fun and gets them off their bum:)

It is great to have a structure to your company benefits and exceed your teams’ expectations with additions like concierge services and birthdays off, but you also need some spontaneity in your people strategy.

It’s often these unexpected wow moments our teams talk about the most, they tell their friends and family what happened at work today and this builds our reputation for being a great place to work, which in turn attracts more talent.

None of these ideas cost a lot of money or take much organising so why not try one out with your team and start to reap the benefits of increased productivity, increased customer service, better wellbeing and happier people. Remember is takes one to create one because Happy People = Happy Customers!

Let me know you if you give any of these a go or have any other ideas of ways to wow your team!


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Become a Fearless Leader by being afraid often


Great leaders exude confidence in all situations and are able to face anything that is thrown at them, so what is the secret to achieving this high level of self confidence? How do you prepare yourself for those inevitable situations that will require you to be strong? The answer is to expand your comfort zone by getting afraid often!

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The one thing leaders should know about team happiness

Its official! Four in five Aussies are unhappy at work;  This month the Australian Institute of Management National Salary Survey has uncovered the reasons employees are unhappy in their current roles, with more than four out of five (81.9 per cent) choosing to leave to look for new challenges, more than half (56.5 per cent) citing limited career advancement opportunities and 44.4% looking for better financial reward. Continue reading

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Culture hack your company’s telephone greeting

Now this is a very simple put very powerful culture hack. How many times a day do your people answer the telephone at the office to the outside world? Probably in the hundreds, don’t let this culture hack opportunity go to waste by answering in the usual corporately lame way like ‘Good afternoon (insert company name) how can I direct your call?’ Continue reading

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If Culture is the moral compass then where is your company heading?

Last month Peter Kell, Deputy Chairman of Australian Securities and Investment Commission addressed the issues with culture in the financial sector in a speech at the AFR Banking & Wealth Summit. He described the erosion of trust and confidence in the financial system and the global costs of misconduct arising out of poor finance sector culture. He was of course partly referring to recent events that have happened with organisations such as Target and their accounting scandal where staff over inflated their earnings to the tune of $21 million.

Wesfarmers who owns Target is taking action against 10 staff, Mr Goyder, Chairman of Wesfarmers said ‘What’s so disappointing is that people have made a decision, probably through implied pressure that they felt, to do something mind-blowingly stupid”. Continue reading

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Customer retention comes from customer care

Customer retention is an outcome not a strategy

Customer retention is an outcome not a strategy

The word ‘retention’ must be one of the most overused and misunderstood in the fitness industry. We have Retention Managers and retention strategies, we even have retention software that carefully runs algorithms through member usage data to try and determine the member’s risk of leaving. All of these retention-focused activities have good intentions but I can’t help thinking that somewhere along the way they miss the point. Continue reading

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Culture Fit – when a fit culture gets flabby!

I love what I do! I have been fortunate to spend my whole career being in an industry I love. I have been in the fitness industry for over 20 years and have had the privilege to work on four different continents in executive roles for some of the biggest brands in the world.

I would like to share with you my personal story of how fitness went from a boom industry with the world at its feet, to being known for dubious sales practices, ripping off customers and treating its people poorly. Continue reading

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